Startin a moblie dating site

A great diversity of online dating services currently exists.

Some have a broad membership base of diverse users looking for many different types of relationships.

We had a small following of users that were very excited, but we couldn't feel we could get consumer traction.

So we looked at what current users are doing with the app and where can we build something more exciting.

One in 10 American adults has tried online dating through a website or smartphone app.

At the same time, critics worry that the abundance of prospective dates available online is undermining relationships.

At that time, you couldn't get access to location — we were talking to carriers and they wanted to charge $.40 per look-up. I couldn't find my friends based on street address. Google Latitude launched, Loopt sold, most of the others don't exist any more.

The whole industry thought, "location is happening now," but it didn't really happen.

Right now, it looks like he's on track — Skout is adding 40,000 to 50,000 new users on the app every single day. We caught up with him to find out — here's what we learned: BUSINESS INSIDER: So, start from the top. CHRISTIAN WIKILUND: I would say we've been in under the radar for quite some time.

We haven't had much hype at all, we've just been building the product. We started in 2007 and we were a competitor to Loopt and Whirl and all these cool location-based services for you and your friends. If we can build a location-based mobile social network, that's the differentiator.

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